BROADCASTS.com

We enter the wayback machine and revisit the subject of Acquired\u2019s second ever episode, Facebook\u2019s bombshell 2012 acquisition of Instagram \u2014 this time with the help of then-Facebook executive Emily White, who moved over post-acquisition to become Instagram\u2019s first business head. Together with Kevin and Mike, Emily helped build Instagram's business model, which today accounts for nearly 1/4 of all of Facebook\u2019s revenue. Is this still Acquired\u2019s canonical A+ with an extra 3.5 years of hindsight? Spoiler alert: yes.

Sponsors:
ServiceNow: https://bit.ly/acquiredsn
Statsig: https://bit.ly/acquiredstatsig24
Vanta: https://bit.ly/acquiredvanta

Carve Outs:

• Ben: Sam Harris on the Joe Rogan Experience: https://www.youtube.com/watch?v=RJ5_hAEsLkU
• David: Boom Town by Sam Anderson: \xa0https://www.amazon.com/Boom-Town-Fantastical-Basketball-World-class-ebook/dp/B077RHYC4G