Podcasts Technology Acquired Episode 34: The Starbucks IPO with Dan Levitan

Episode 34: The Starbucks IPO with Dan Levitan

Published: April 3, 2017, 4:28 p.m.

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Ben & David "pour over" the 1992 IPO of the legendary Seattle coffee company with the help of Dan Levitan, who served as lead investment banker on the IPO and who would later co-found the venture capital firm Maveron with Starbucks\\u2019 CEO Howard Schultz.

Sponsors:
Vanta: https://bit.ly/acquiredvanta
Crusoe: https://bit.ly/acquiredcrusoe
Modern Treasury: https://bit.ly/acquiredmoderntreasury


Topics covered include:

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  • The original Starbucks\\u2019 founding as a coffee bean roaster, started by three disciples of the legendary coffee roaster Alfred Peet
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  • Howard Schultz\\u2019s introduction to Starbucks, his joining the team as director of marketing, and inspiration behind his \\u201cthird place\\u201d coffee shop vision
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  • Howard\\u2019s departure from the original Starbucks, founding of Il Giornale, and subsequent of acquisition the Seattle Starbucks stores
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  • Starbucks\\u2019 incredible growth following the acquisition and expansion beyond Seattle
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  • The state of raising private capital in the 1980\\u2019s/90\\u2019s, and the decision to go public (link to the S-1)
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  • Howard\\u2019s ambitious goals for the roadshow and investor participation, and subsequent stock performance after the IPO
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  • The narrative and evolution of Starbucks as a technology company, or a consumer company that leverages technology very effectively\\xa0
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The Carve Out:

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