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Ben and David deviate entirely from the stated purpose of the show, tackling this non-technology acquisition that is so recent, we have no idea if it went well yet. But, the April 2016 acquisition of Virgin America by Alaska Airlines was so fascinating, we had to do it!

Sponsors:
Vanta: https://bit.ly/acquiredvanta
Crusoe: https://bit.ly/acquiredcrusoe
Modern Treasury: https://bit.ly/acquiredmoderntreasury

Items mentioned in the show:\\xa0

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• Louis C.K. - Everything is Amazing and Nobody is Happy
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• Alaska Acquires Virgin America Investor Deck
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• \\u201cMeasuring The Moat\\u201d Paper - Michael J. Mauboussin
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• Business Adventures - Twelve Classic Tales from the World of Wall Street
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Carve Out:

• Michael Mauboussin: "The Success Equation:Untangling Skill and Luck" | Talks at Google