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It\'s natural for human beings to ask, \\u201cWhat\'s in it for me?\\u201d We need to look out for ourselves, and that\'s okay. But if we really want to make a difference in the world and other people\\u2019s lives, we need to change our primary question from "What\'s in it for me?" to "What\'s in it for them?"\\xa0
There may be no one better qualified to speak on this than today\\u2019s guest, the legendary Joe Polish, author of the new book, What\\u2019s In It For Them?\\xa0
Widely regarded as "the most connected person on the planet," Joe has dedicated his life to serving others and has built a multi-million dollar enterprise as a result. His new book is so good people are calling it the new and improved How To Win Friends and Influence People\\u2014one of the bestselling books of all time.\\xa0
In today\\u2019s conversation with Joe, he shares his strategies and insights on creating more trust, rapport, and comfort in every interaction. You\\u2019ll also learn how to be a \\u201cgiver\\u201d without getting taken advantage of and Joe\\u2019s approach to networking authentically and becoming wealthy without sacrificing your soul.\\xa0
KEY TAKEAWAYS
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