BROADCASTS.com

Highlights of my conversation with Guy Pearson

• ·    Taking a holiday break gave him the perspective to launch his own accounting practice
• ·         Niching to both differentiate and understand your clients businesses
• ·         Changing from compliance focused to looking forward
• ·         Accountants adverse to change will end up with a fire sale of their firm
• ·         Practice Ignition – on-boarding and management solution for accounting practices
• ·         Navigating relationships with other software solutions

Questions

• ·         Who would you like to have coffee with and why?
• ·         What inspired you in September 2009 to founded Interactive Accounting?
• ·         Why do you think it’s important to differentiate your accounting practice by focusing on a niche?
• ·         Within your own firm you were focused on systemising your firm to achieve a greater ROI. How did you go about doing that? What platform did you do it on? Is this where you recognised the need for Practice Ignition?
• ·         Can you explain to our listeners what Practice Ignition does?
• ·         Can you write code? What code is it built on?
• ·         How does an old school practice move to the clouds, how do they adjust their business model, for such a major upheaval?
• ·         Would it be easier to just start again?
• ·         How long have you seen it take, and can you estimate how much they should budget for it?
• ·         You have had the opportunity to spend time abroad residing in Silicon Valley and roadshows in England and Canada – what’s your perception of the state of the global market and adoption of cloud?
• ·         Is there any future in a compliance only based accounting practice – that is one that only does tax work?
• ·         Your accounting practice has won numerous awards from Xero, and your solution Practice Ignition has received investment from one of the main investors in Xero, so it’s fair to say you’ve had a long term relationship with Xero – how do you navigate building relationships with other accounting software solutions?
• ·         The MD at Interactive Accounting Lisa Callaghan has recently written an article on linkedIN highlighting Capacity Planning and Staff Allocation are both unnecessary pain-points in today’s practices. And she estimates it is taking her $30K a year to achieve. What are your thoughts on this issue?

Resources

www.practiceigintion.com

https://www.facebook.com/PracticeIgnition

https://twitter.com/ignitionapp

https://www.linkedin.com/company/practice-ignition

https://plus.google.com/u/0/b/100124838410297066883/+Practiceignition/about

http://www.practiceignition.com/blog