We’ll Find Something for Them to Do

Published: Nov. 17, 2020, 10 a.m.

This week, starting with a conversation about crucial hires Dana White and Laura Zander have made recently—an operations manager for Dana, a salesperson for Laura—we found ourselves exploring some of the great unresolved debates of entrepreneurship. Which comes first when hiring: filling specific needs or finding places for good people? With sales people, do you motivate by paying commission or build a team by paying salary? And in finance, do you bootstrap to maintain control or raise capital to grow faster? Obviously, there’s no right answer for these questions, but Dana and Laura tell us what’s been working for them.