278: The Fear Of Judgement And Growing A TikTok Following To Over 400K With Sam Hutson
This week we are joined by Sam Hutson from the Crove Media YouTube Channel. He talks about how he grew his huge TikTok following and bringing it over to YouTube.
About Sam:
I started my Youtube journey back in 2019 as a way to do something creative with my spare time. It took a long time I\u2019ve been a photographer and videographer since I was 18 but I really started my career when I was 20 when I landed a job working as a writer for the UK\u2019s best selling photography magazine called Digital Photo. From there, I was promoted to Technical Editor where I was lucky enough to be in charge of the gear review section of the My name is Sam Hutson I am 28 years old living in Paris, Tennessee. My wife and I started Crove Media in 2019 which allowed me to leave my job of 11 years with the railroad. 6 months in we decided to start Crove Food Co. as an opportunity to use my videography skills to make content around our passion for great food. We started posting recipe videos to YouTube weekly, then saw the boom of TikTok and focused on that platform. We have grown that to over 400,000 followers and our goal for 2022 is to bring that audience over to YouTube!
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Links Discussed In This Episode
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