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So-called \u201cforever chemicals\u201d are seemingly everywhere. A recent government study found close to half of U.S. tap water contains at least one PFAS chemical. They\u2019re also on a lot of our clothes, where the chemicals are used to promote water resistance or repel stains. But some of the things that make PFAS so effective also means they stay in our bodies for years. And these chemicals have been linked to health issues, including high cholesterol and an increased risk of kidney cancer. Now, as clothing companies look to eliminate PFAS from their products, they\u2019re facing another challenge: what to replace the chemicals with\u2014ideally without sacrificing performance. WSJ\u2019s Alex Ossola dives into the textile industry\u2019s efforts to move on from PFAS and change our expectations around our clothing.\xa0\n\n\n\nFurther reading:\xa0\n\nLots of Tap Water Contains \u2018Forever Chemicals.\u2019 Take These Steps to Reduce Your Risk.\xa0\n\nWhat to Know About \u2018Forever Chemicals,\u2019 or PFAS, and Your Health\xa0\n\nHow \u2018Forever Chemicals\u2019 Are All Around Us, From Winter Coats to Fast-Food Wrappers\xa0\n\nEPA Proposes Limits for \u2018Forever Chemicals\u2019 in Drinking Water\xa0\n\nCoastal Town Brings Mass Litigation\u2014and an \u2018Existential Threat\u2019\u2014to Chemical Giants\xa0\n\nLearn more about your ad choices. Visit megaphone.fm/adchoices