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Peter Coffee, VP of Strategic Research at Salesforce, is a frequent guest on the WizardCast. Peter was nice enough to sit down with Brian during MidWest Dreamin' 2019 in Chicago to talk about a variety of topics. 

Plus, we have a mystery on our hands that we must solve. A goal of 20 million trees by 2020 and Brian being part of the AppExchange Street team at Dreamforce 2019 (coming up November 19!)

Show Overview
0:00 Who booked 'em!
1:55 Intro
2:56 a sharp joke
3:49 TeamTrees.org 20 million trees by 2020
5:15 Dreamforce plans. Brian is part of the App Street Team
8:14 Peter Coffee LIVE at Midwest Dreamin' 2019
14:15 Secret of the Salesforce core technology
14:54 Why Mulesoft is important
20:10 Why should an Admin from a Small/Medium company care?
23:00 Why Salesforce buying a company is different
27:05 Salesforce Admins and Devs being stewards of change
35:46 What would Peter Coffee recommend we read?

• Leading Digital (Kindle)
• Leading Digital (paper)
• Whiplash (paper)
• Whiplash (kindle)

39:30 Closing Interview
40:01 Outro
41:53 Post Outro
Links in This Show

• App Street Team
• AppExchange Street Team Blog post
• Leading Digital (Kindle)
• Leading Digital (paper)
• Whiplash (paper)
• Whiplash (kindle)

FEEDBACK You can ask your questions, make comments, bad jokes, and your requests!

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Audio and Music provided by: Cherry (Instrumental Version) (Josh Woodward) / CC BY 4.0 Sounds from: http://www.freesfx.co.uk episode!