In this episode of What\u2019s Next, Matthew Cruise \u2013 Hohm Energy\u2019s Head of Business Intelligence and Public Relations \u2013 talks about the role of solar energy in South Africa.\n\nCruise is an energy expert who worked for Eskom for 11 years. During this time, he held multiple positions, including Engineering Project Manager, Integration Specialist, and Energy Specialist.\n\nHe joined Hohm Energy at the beginning of 2022 as the Lead Campaign Manager before taking on his current role in December 2022.\n\nCruise holds a BSc Honours in Mechatronics Engineering from the University of Cape Town and a Master\u2019s degree in Mechanical Engineering from the University of Witwatersrand.\n\nHe also completed an MBA in Management Consulting and Entrepreneurship, with a dissertation titled \u201cEskom: Too Big To Fail, or Necessitated Change?\u201d\n\nCruise is passionate about solving the world\u2019s problems and is interested in how the latest technologies can be used to develop sustainable solutions.\n\nIn this What\u2019s Next interview with Aki Anastasiou, Cruise talks about the role Hohm Energy is playing in South Africa\u2019s move to using more solar power.\n\nCruise then explains why South Africans should choose Hohm Energy to help them achieve their solar goals \u2013 including how it only works with the best and most reputable brands and businesses in the sector.