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Gil Friedrich was working at a successful cyber security company, and life was good. And then starting around 2011, he noticed that more and more clients were transitioning to cloud systems and wanted to ensure their security. But the solutions were still rooted in more traditional architecture and Gil felt they were inadequate for the job. 

\u201cThere was an opportunity to protect SaaS applications from the inside,\u201d Gil says. That opportunity eventually became Avanan, which offers an enterprise solution for cloud email and collaboration security. 

On this edition of UpTech Report, Gil discusses some of the major cyber security challenges of the 21st century, how his solution works differently than others, and he offers some key advice on what all companies should be doing to protect themselves.