S11E05 - How Jerry Goodis Made an Advertisement a Beautiful Thing

Published: Feb. 5, 2022, 4:58 p.m.

This week, we tell the story of one of the most colourful characters in the history of Canadian advertising - Jerry Goodis. He founded a legendary advertising agency and created some of Canada\u2019s longest-running ad campaigns. And while doing that, he attacked the ad industry for producing terrible ads. He was loved and hated but couldn\u2019t be ignored.


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