Podcasts Culture Under the Influence with Terry O'Reilly Plop, Plop, Fizz, Fizz: How Companies Double Their Profits

Plop, Plop, Fizz, Fizz: How Companies Double Their Profits

Published: June 8, 2024, 3:56 p.m.

Every company dreams of doubling its profit.

 

It\u2019s almost impossible to do.

 

Yet, some companies do it by tweaking one tiny thing.

 

We\u2019ll talk about an industry that put three words on their packaging that doubled their profit.

 

A company that created a catchy jingle that doubled their revenue overnight.

 

And a business that changed one single word in a headline and their profit went up 100%.



Hosted on Acast. See acast.com/privacy for more information.