The biggest hit of 1969, bubblegum pop song \u201cSugar, Sugar\u201d was released on 24th May. The songwriters, Jeff Barry and Andy Kim, had a strong pedigree in penning 60s anthems. But the band itself was fictional - simply studio musicians providing a soundtrack to the Saturday morning TV cartoon \u2018The Archie Show\u2019, inspired by the Archie Comics.\nThe brainchild of promoter Don Kirshner, creator of the Monkees, the concept of establishing a band based on cartoon characters meant he could better control his performers. But it did present problems when they were called upon to perform live!\xa0\nIn this episode, Arion, Rebecca and Olly consider why this classic earworm is so naggingly addictive; explain why DJs were initially loathe to play it; and uncover The Archies\u2019 more \u2018adult\u2019 follow-on album\u2026\nFurther Reading:\n\n\u2018The Surprising Origins of the Archies' 'Sugar Sugar'\u2019 (CBR, 2018): https://www.cbr.com/archies-sugar-sugar-origins/\n\n\n\u2018Were the Archies Decades Ahead of Their Time?\u2019 (Rolling Stone, 2021): https://www.rollingstone.com/music/music-album-reviews/were-the-archies-review-1272309/\n\n\n\u2018The Archies - Sugar, Sugar\u2019 (Calendar RCA Records, 1969):\xa0\n\nhttps://www.youtube.com/watch?v=eX28cgKHHyc\n#60s #music #comics #TV\nLove the show? Join\xa0\U0001f334CLUB RETROSPECTORS\xa0\U0001f334 to DITCH THE ADS and get an additional full-length episode every SUNDAY!\nPlus, get weekly bonus bits, unlock over 70 bits of extra content and support our independent podcast.\nJoin now via\xa0Apple Podcasts\xa0or\xa0Patreon.\xa0Thanks!\n\xa0\nWe'll be back tomorrow! Follow us wherever you get your podcasts:\xa0podfollow.com/Retrospectors\n\xa0\nThe Retrospectors are Olly Mann, Rebecca Messina & Arion McNicoll, with Matt Hill.\nTheme Music: Pass The Peas. Announcer: Bob Ravelli. Graphic Design: Terry Saunders. Edit Producer: Sophie King.\nCopyright: Rethink Audio / Olly Mann 2023.\n Hosted on Acast. See acast.com/privacy for more information.\nLearn more about your ad choices. Visit podcastchoices.com/adchoices