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For what seems like forever, we've been told we live in a \u201cconsumer society\u201d \u2013 we are defined by how we spend, it is our most important expression of ourselves, our aspirations and our politics. And, while still a powerful concept, some have argued that we are sliding into a new era: a citizen society. \n \nInstead of simply a choice to purchase or not, we are feeling a greater power to influence through participation. We expect the brands we engage with to reflect our values \u2013 not just sell to us.\n\nMeet our speakers: Robert Jones, Head of New Thinking at Wolff Olins and Jon Alexander, founder of the New Citizen Project