The Power of Communities in Early Stage Startups

Published: Feb. 1, 2024, 10 a.m.

In the latest Seedcamp Deep Dive,\xa0Carlos\xa0is joined by Kyran Schmidt, co-founder of Outverse, a community-first solutions platform;\xa0Jonathan Reimer, co-founder of crowd.dev, a developer data platform; and our Partner\xa0Sia Houchangnia.\xa0\n\nThey discuss:\n- the importance of community-building for tech startups;\n- why intentionality and fostering a sense of belonging in community development are essential;\n- types of communities namely product and practitioner communities;\n- challenges, and strategies in creating and managing communities;\xa0\n- the community tech stack and specific tools (e.g., Discord, WhatsApp);\xa0\n- key success metrics and budget management considerations;\xa0\n- and more.\n\nOverview:\n\n00:38 - Introduction to the Power of Communities\n06:47 The Role of Community in Product-Led Growth\n18:02 Defining Community and Its Importance\n26:28 Managing Community Dynamics: Heroes vs Nutters\n28:50 The Importance of Community Culture\n29:43 Building, Designing and Scaling Community\xa0\n33:49 Community Segmentation and Success Metrics\n37:49 The Role of Founders in Community Building\n57:47 Community Building: Tool Stack and Budgeting\n1:05:31 Concluding Thoughts on Community Building\n\nShow Notes:\nJonathan Reimer\xa0-\xa0linkedin.com/in/jonathimer\nKyran Schmidt\xa0-\xa0linkedin.com/in/kyran-schmidt\nSia Houchangnia\xa0-\xa0linkedin.com/in/siahouchangnia\nCarlos Espinal\xa0-\xa0linkedin.com/in/carloseduardoespinal\n\ncrowd.dev\xa0- crowd.dev\nOutverse\xa0- outverse.com\nSeedcamp\xa0- seedcamp.com\n\nResources:\xa0\nHow to build a developer community: a step-by-step guide\u200d\nCrowdDev's blog\xa0(includes many articles about community building)\n[Seedcamp Firsts]\xa0How to create and scale an iconic community. Lessons from Sorare\xa0\u2013 Features\xa0Dan O\u2019Kelly,\xa0an early Community - - Lead at Seedcamp-backed fantasy sports unicorn Sorare in conversation with our Partner\xa0Sia Houchangnia\xa0\nAppwrite's community and blog [appwrite.io]