Werner Vogels, CTO and VP at Amazon.com and a world-leading expert on scalable systems, didn\u2019t have the traditional entry into tech one might expect.\n\nResponsible for driving Amazon\u2019s technology vision, which is to continuously enhance innovation on behalf of Amazon\u2019s customers at a global scale, Werner is one of the architects behind Amazon\u2019s approach to cloud computing, Amazon Web Services (AWS).\n\nTune in to the 100th Seedcamp podcast special for a deep-dive as Werner talks to Carlos about his fascinating and varied journey from studying Computer Science aged 28 and a 10 year career in academia, to co-founding his own business before starting his first \u201creal job\u201d at Amazon in 2004.\n\nLearn more about the core pillars that uphold Amazon\u2019s approach to hiring, team work and commercialisation as well as how a relentless focus on customer centricity guides all product development.\n\nWith references to Seedcamp-backed companies such as TransferWise - improving customer experience and disrupting staid industries such as financial services - hear Werner\u2019s thoughts on the need for enterprise to innovate to compete with younger companies or risk going out of business.\n\nIf the above player doesn\u2019t work for you, you can also listen directly from our Soundcloud page.\n\n\nShow notes from the episode:\nCarlos Website: www.carlosespinal.com\nSeedcamp: www.seedcamp.com\nAmazon: http://aws.amazon.com\n\nRelated bio links:\nCarlos: uk.linkedin.com/in/carloseduardoespinal / twitter.com/cee\nWerner: www.linkedin.com/in/wernervogels / twitter.com/Werner