Steve Patterson, Four Decades across US Major Sports

Published: Oct. 6, 2022, 2:40 p.m.

Steve Patterson, a fellow YPOer and top US Sports Executive turned Entrepreneur with an incredible four decades of experience in the business, who learned the ropes working for his dad at the age of 10. Incredible stories and insights across the US sporting landscape from NBA, NFL, NHL to major Universities and working with several US billionaire owners over the decades.\xa0 Tons of great facts and figures of record breaking deals and no end in sight for him.\n\xa0\nKey Highlights\nHow it all started, through his dad, co-founder of Milwaukee Bucks, him answering the phone at 10 years old\nBackground of his dad (Ray Patterson), All American Player, turned Coach and early investor in Bucks when they went public in 1968/69\nHis dad drafting Kareem Abdul Jabbar and winning the Championship in 1971\n\nMoving to Houston and first major role with Houston Rockets as Director of Business Operations\nHis Houston Rocket Days, breaking attendance records, doubling TV revenue, first NBA game in Mexico City, first Spanish Language TV show, great stories around them\nBuilding a Championship team, including Hakeem Olajuwon, creating the team that won the NBA title in 1993-94 \u2013 how it started and the role of Def Leppard \u2026.\nDifference between a General Manager and the Coach \u2013 long term vs short term view\nNext stop, President & Partner in Houston Aeros (Ice) Hockey Team in the IHL and Compaq Center deal\nHelping to bring Houston Texans (NFL) to Houston in early 2000 \u2013 Chuck Watson and Bobby McNair https://en.wikipedia.org/wiki/Bob_McNair\xa0 (later Senior VP & Chief Development Officer)\nMassive numbers across the deal, including purchase price (US$ 750 million), deal terms revealed\nBuilding a stadium, hiring staff and team from scratch\nOver US$ 450 million of Contractual Obligated Income (COI) generated to create first investment grade sports franchise\n\nLearn about the Texas \u201cSuperbowl Bill\u201d and its legacy to help bring major events to the state ever since\nFrom NFL to NBA \u2013 Paul Allen, owner of Seattle Seahawks and Portland Trail Blazers \u2013 taking role as President/GM for Trail Blazers\nComparing numbers between Rockets and Trail Blazers 20 years later, difference in media landscape, building set up, etc\nTeam lost US$ 135mil the year he arrived, turned it around over four years -\xa0 US$ 52 mil in \u201cluxury tax\u201d due on first day on the job\nStarting Pro Sports Consulting in 2007, providing services to companies, US governments, universities and individuals to seek, acquire, sell major/minor league sports properties, from design, finance, building to maximizing revenues\nRoles at Arizona State University \u2013 VP of Athletics and later Men\u2019s Athletic Director at University of Texas, Austin\nDifferences between Pro Sports and College Sports in the US \u2013 different stake holders\nUT has US$ 180 million budget, largest athletic budget in the country and how it\u2019s spend\nNIL (Name, Image, Likeness) discussion and Steve\u2019s interesting perspective\n\nArizona Coyotes, NHL team, successfully positioned team for sale\nMost recent venture, Legend Labs \u2013 branding and crisis consulting firm, representing athletes to Universities, and other entities \u2013 Co-Chairman & Partner \xa0\nPro Sports Consulting \u2013 working on Charlotte Hornets, new Stadium project\xa0 & Executive Coaching role\n\xa0\nAbout\nSteve Patterson has served as an innovative and successful executive in the NFL, NBA, NHL, professional baseball, and college athletics for over 35 years. He has built championship teams and organizations, designed, financed, built, and run stadia, ballparks, and arenas with record setting revenues all over the United States. Patterson successfully led the effort to bring the Houston Texans NFL team and Super Bowl XXXVIII to Houston, Texas. As General Manager of the Houston Rockets, he built the 1994 NBA Championship team.\nPatterson is currently the President of Pro Sports Consulting, which provides services to universities, companies, government entities, and individuals that operate or seek to acquire or sell