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Jeff Slack, the new Managing Director of the Aston Martin Cognizant F1 team is a highly respected American Sports Executive with a truly global CV, having worked at Pro Serve & FAME in the US, Wassermann Media and IMG in the UK,\xa0 Inter Milan in Italy and a few others in between besides running his own agency the last few years out of London. His unique experiences are bar none across the globe and he is excited over the new chapter and challenge in F1.\xa0 Listen carefully and learn. \xa0\xa0\n\xa0\nKey Highlights\nEarly days at Pro-Serve (Donald Dell's Agency) in Washington. \xa0Experience working with Donald Dell and David Falk and the learning as a young man.\nWorking with/for Michael Jordan (at David Falk\u2019s FAME) \u2013 extraordinary experience\nJoining the Mueller Sports Group in New York,\xa0 launching PSN.com in South America partnering with Hicks, Muse, Tate and Furst \u2013 and what went wrong\nNext stop CEO of Inter Milan as an American executive -\xa0 bringing US best practises to Italian Football and the reasons for it and stories behind it \xa0\nThe \u201cJuve\u201d scandal and the \u201cwrongs\u2019 of Italian Football at the time,\xa0 Inter had an amazing team and should have won a few Scudettos (Italian Championships)\nThe next decade in the Agency world - \xa0first Wassermann Media in the UK, building the Football Agency Division (working with Casey Wassermann)\nNext IMG Football in London - \xa0Teddy Forstmann days as the owner of IMG \u2013 JV partnerships in Asia, with CCTV in China and Reliance Group (Mukesh Ambani) in India\nLaunch of Indian Super League and work on the Chinese Super League marketing (both Football)\nCCTV stamp of approval of IMG and the doors it opened\nChina Super League and two different opinions of its future \xa0\xa0\nIndia Super League and TSA\u2019s competitive bid partnering with CAA against IMG at the time and the challenges of the League since then\nIMG is sold to Endeavor Silverlake and this opens up an opportunity to set up his own agency\nJS3 projects \u2013 FIBA Basketball Champions League, working with startups, etc\nThe Aston Martin Cognizant F1 story\nLawrence Stroll, world class entrepreneur, passionate motorsports enthusiast, buying Force India F1 team & turning it into Racing Point F1 and purchasing a stake in Aston Martin separately\nJeff\u2019s role is focused on the commercial side and creating enterprise value for the team, building a community, etc \xa0\nGreat history of the team from Jordan F1 days and of course Aston Martin\u2019s last time in F1, 60 years ago\nPositioning of the team and the sport in general and the amazing response and interest from sponsors and partners \u2013 testament to the Aston Martin brand\nCognizant \u2013 who is the \u201cmysterious\u201d Fortune 200 company most people never heard of and how both sides work together to make the car go faster (smart partnership)\nSebastian Vettel \u2013 an engineer racing a car \u2013 statement of intend\nNew car launched on March 3rd \u2013 featuring the iconic green\nF1 2021 season and what to expect and how to prepare, from bubbles to testing, strict protocols\nVision to be a top 3 team this year\n\xa0\nAbout Jeff Slack\nJeff Slack joins the Aston Martin Cognizant F1 team after a 30-year career across the sports industry. The American sports executive has extensive experience at the highest commercial level of sports.\nHis career began managing Michael Jordan's marketing activities before moving into sports private equity with Hicks, Muse.\nIn 2000, Slack became the first American CEO of a top European football club, Inter Milan. He also has a wide range of agency experience, with leadership positions at Wasserman and IMG.\nMore recently, Slack has been a commercial adviser to FIBA and Dorna, as well as undertaking a number of personal investments in businesses across the sports industry.\n\xa0\nFollow us\xa0on our social sites for the latest updatesInstagram:\xa0https://www.instagram.com/sportsentrepreneurs/Facebook:\xa0https://www.facebook.com/marcusluerpodcastLinkedIn:\xa0https://www.linkedin.com/company/sports-entrepreneursWebsite:\xa0https://marcusluer.comPodcast: