Ep. 139 - Don't Believe This Podcast with Michael F. Schein

Published: Feb. 8, 2021, 6 a.m.

In this episode, Chris Hadnagy\xa0and\xa0Maxie Reynolds\xa0are joined by\xa0writer, speaker, business owner, and hype artist,\xa0Michael F. Schein. Michael shares\xa0the\xa0social engineering tactics\xa0he was able to learn from cult leaders and mischief makers.\xa0Find out how these often-manipulative tactics can be used for good.\xa0 - Feb 8, 2021

00:09 \u2013 Introduction\xa0

Social-Engineer.com\xa0

01:44 \u2013 Introduction to Michael F. Schein\xa0

02:30 \u2013\xa0How\xa0Michael figured out that\xa0we can learn from cult leaders and mischief makers\xa0

10:38 -\xa0Influence through disruption\xa0

11:44 \u2013 Make war not love\xa0

13:21\xa0\u2013\xa0Basecamp: Simplicity by hating complexity\xa0

16:21\xa0\u2013 Building hype requires confidence\xa0

18:15\xa0\u2013 Focus on what you want to be known for\xa0

26:06 \u2013 Create a secret society\xa0

30:27 \u2013 How Michael socially engineered himself onto the podcast\xa0

35:34 \u2013 The positive side of hype\xa0

37:43 \u2013\xa0Chris,\xa0Maxie\xa0and\xa0Michael's favorite music\xa0

43:03 \u2013 Michael's most respected colleague:\xa0Michael Roderick\xa0

44:21 \u2013 Michael's book\xa0recommendations:\xa0

The Crowd: A Study of the Popular Mind\xa0

Masters of Atlantis\xa0

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47:10 \u2013 Michael's contact info\xa0

Hype Book Club\xa0

microfamemedia.com\xa0

michaelfschein.com\xa0

The Hype Handbook: 12 Indispensable Success Secrets\xa0From\xa0the World\u2019s Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers\xa0

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48:39 \u2013 Outro\xa0

Maxie on Twitter\xa0

Maxie on Instagram\xa0

Chris on Twitter\xa0

Social-Engineer on Twitter\xa0

Social-Engineer on Instagram\xa0

Social-Engineer.org\xa0

Social-Engineer.com\xa0

The Innocent Lives Foundation\xa0\xa0\xa0

Clutch\xa0

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