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This week\u2019s episode is about self-publishing, which we\u2019ve covered before. But this week\u2019s guests have turned the success of their book into a full-time business that\u2019s still growing in momentum.\nIn late 2020, Justin and Alexis Black self-published their first book Redefining Normal: How Two Foster Kids Beat The Odds and Discovered Healing, Happiness and Love.\nRedefining Normal currently has over 200 reviews on Amazon and has sold more than 9,000 copies in the two years since it was published.\nThat\u2019s an accomplishment in itself for a title that\u2019s kind of categorized as a memoir, where typically unless you\u2019re already famous, nobody\u2019s buying your memoir.\nIn addition to book sales, Justin and Alexis are also doing workshops, keynote speeches, and other paid gigs related to the content of their book.\nSo, in this episode we\u2019re going to dive into everything Justin and Alexis did to set the book up for success, and how you can borrow the same tactics for your own side hustle.\nTune in to The Side Hustle Show interview to hear:\n\nwhere the inspiration to write Redefining Normal came from\n\nhow Justin and Alexis build and used a launch team\n\nhow they\u2019ve created several other revenue streams\n\n Full show notes