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b'This week\\u2019s guest took a pain point she was experiencing - finding a nanny for her 3-month-old - and turned it into a multi 6-figure full-time business with 500 nannies across 5 states.\\nKristy Bickmeyer started TwinkleToesNanny.com back in 2011 in response to not being able to find a nanny herself.\\nAt least not without going through the \\u201ctraditional\\u201d agency model of paying $1,500-3,000 upfront and with few guarantees it will work out long-term.\\nKristy decided to start her own agency without the upfront fees, and with a more streamlined approach and robust guarantees for parents - and it\\u2019s snowballed from there.\\nI love this strategy of taking a fragmented, localized industry and adding a layer of branding and professionalism to it.\\nThis is what 1-800-Got-Junk did in junk removal, and is what Belay Solutions has done in the executive assistant space.\\nTune in to The Side Hustle Show interview to hear:\\n\\nhow Kristy found her first customers\\n\\nhow she\\u2019s scaled into a full-time business with locations in multiple states\\n\\nthe mistakes and challenges she faced along the way\\n\\nFull Show Notes: Building an Offline Agency to Multiple 6 Figures\\nDownload Your Free Bonus: 101 Service Business Ideas\\nNew to Show? Get Your Personalized Money-Making Playlist\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'