516: Building an Offline Agency to Multi 6-Figures

Published: June 30, 2022, 9 a.m.

This week\u2019s guest took a pain point she was experiencing - finding a nanny for her 3-month-old - and turned it into a multi 6-figure full-time business with 500 nannies across 5 states.\nKristy Bickmeyer started TwinkleToesNanny.com back in 2011 in response to not being able to find a nanny herself.\nAt least not without going through the \u201ctraditional\u201d agency model of paying $1,500-3,000 upfront and with few guarantees it will work out long-term.\nKristy decided to start her own agency without the upfront fees, and with a more streamlined approach and robust guarantees for parents - and it\u2019s snowballed from there.\nI love this strategy of taking a fragmented, localized industry and adding a layer of branding and professionalism to it.\nThis is what 1-800-Got-Junk did in junk removal, and is what Belay Solutions has done in the executive assistant space.\nTune in to The Side Hustle Show interview to hear:\n\nhow Kristy found her first customers\n\nhow she\u2019s scaled into a full-time business with locations in multiple states\n\nthe mistakes and challenges she faced along the way\n\nFull Show Notes: Building an Offline Agency to Multiple 6 Figures\nDownload Your Free Bonus: 101 Service Business Ideas\nNew to Show? Get Your Personalized Money-Making Playlist