Cameron Schwab was CEO of Richmond the youngest ever in the Australian Football League. He spent 25 years as a CEO of 3 different clubs. All those roles had one thing in common. The clubs were all at their lowest ebb, uncompetitive on the field, and facing massive financial challenges. He now takes his deep experience in leadership in sport and business to mentoring CEOs and senior leaders to build high levels of cultural and strategic leadership trust the basis for sustained high-performance.