Podcasts Other The Mike Hosking Breakfast Tim Lightbourne: Invivo Co-Founder on bringing New Zealand Wine to an American market

Tim Lightbourne: Invivo Co-Founder on bringing New Zealand Wine to an American market

Published: Oct. 25, 2023, 9:18 p.m.

Invivo was created back in 2008 with the intention of bringing kiwi wine to the world.\xa0

Fifteen years on they, alongside Sarah Jessica Parker, lead a seminar and tasting for some of the most influential beverage industry professionals at the world\u2019s biggest wine event in New York.\xa0

Their wine collaboration is the fastest growing premium Sauvignon Blanc currently in the United States, with sales increasing by 49% over the past seven months. \xa0

Invivo Co-Founder, Tim Lightbourne, told Mike Hosking that there\u2019s still big opportunities out there and room for growth.\xa0

He said it\u2019s lead by Sauvingon Blanc, but once they get that mainstream US audience into Sauvignon Blanc, it\u2019s all on.\xa0

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