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Staying loyal to The Traitors
As The Traitors prepares to launch in the US, the producer behind the series discusses why it was a hit in the UK. Also in the programme, what the Christmas period revealed about advertising \u2013 from how companies are spending their ad budgets \u2013 to the ads which are working the best.
Guests: Stephen Lambert, CEO, Studio Lambert, Sophie Lewis, Chief Strategy Officer, M&C Saatchi, Dino Myers-Lamptey, Founder, The Barber Shop, Benjamin Cohen, CEO, PinkNews, and Chris Curtis, Editor in chief, Broadcast magazine
Presenter: Ros Atkins