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Enjoy this replay of a special episode from a few years ago. Russell breaks down this simple 3 step system on how to be coachable.\n Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at\xa0marketingsecrets.com\n ---Transcript---\n What\u2019s up everybody, this is Russell Brunson. Welcome back to the Marketing Secrets podcast.\n Hey everyone, I\u2019m really excited, I know I\u2019m always excited, but today I\u2019m especially excited because yesterday I hired a new coach. If you\u2019ve been listening to the podcast for 5 years like you should have been, I\u2019ve talked about this before in the past. But I\u2019m a big, big, big, big believer in coaching. When I was wrestling I always had a coach, I usually had 3 or 4 coaches. I had a freestyle coach, Greco coach, nutrition coach, strength training coach. But sometimes we get in business and we\u2019re like, \u201cOh we\u2019re so smart, we don\u2019t need coaches.\u201d And no, you\u2019re wrong.\n In fact, it\u2019s kind of funny because a lot of people I know who are really successful in this business for a long time who no longer are, they\u2019re like the last people to go and get coaching. It blows my mind, because they think they know how to do it all. I\u2019m kind of at the top of my game right now, I don\u2019t know, maybe it\u2019ll go higher, but I definitely think I\u2019m 9 \xbd minutes into my 10 minutes of fame, what it is 15 minutes of fame, 14 \xbd minutes in.\n So who knows when this whole thing will go down, but for me I\u2019m at the peak of where I\u2019ve ever wanted or dreamt of being. I\u2019m still trying to find coaches to coach me in different areas of my life and different aspects and different things. I\u2019ve had health coaches, business coaches, all sorts of stuff. Yesterday, actually two days ago I was listening to a podcast, actually the Freedom Fast Lane podcast by Ryan Moran, and he was doing a call with this dude, and the guy coached him through this thing on the podcast. I was like, that was insane. I said out loud that I want that guy to do that thing for me every Monday morning to keep me focused on what I\u2019m doing.\n And I\u2019m not going to tell you his name, not because I wouldn\u2019t share, but because I don\u2019t want all you guys trying to hire him, because that\u2019s not his core business. But anyway, the next day I messaged Ryan I was like, \u201cDude, I need this guys info.\u201d And he\u2019s like, \u201cOh.\u201d And then I messaged 50 other ways and finally Dave got a hold of him and two hours later I was on a call with him. During this call he literally did a laser coaching thing with me and I was like, \u201cThis is so awesome. I want this every week.\u201d And it\u2019s kind of funny, this isn\u2019t his full time gig, doing coaching like that. He\u2019s like, \u201cWell, where do you want to go?\u201d I\u2019m like, \u201cI want to write you a big check for money and then you do this every Monday morning for me.\u201d And he\u2019s like, \u201cOkay.\u201d So I did, I wrote him a check. And now next Monday I have my first actual thing and it\u2019s so exciting.\n I\u2019ve had different coaches in my life. I have a coach every Tuesday morning I meet with more on like, it\u2019s Tara Williams, who is an energy coach, but it kind of goes in different directions, from spiritual to physical to mental to business to relationships, all over the place. So that\u2019s one that touches on different areas of my life, but this is very specific on focus and intent and I\u2019m so excited. I\u2019m excited for that.\n I wish you guys could see how I was jumping around, crazy. I was so excited to give someone money to be able to coach me. Because it gets hard, the different levels you get to, it\u2019s harder to find a coach who\u2019s there, who can take you through a different aspect, so it\u2019s just exciting for me. I\u2019m so excited. In fact, that\u2019s why as a coach, I obviously coach a lot of entrepreneurs, I don\u2019t want my students or friends, whatever you want to call them. I want to keep progressing myself so that they keep having something to tap into, if that makes sense.\n I\u2019ve had a lot of coaches throughout the years, that I came in and really quickly we met and then surpassed and I\u2019m like, I can\u2019t get stuff out of it. I don\u2019t want my people ever feeling that way. That\u2019s why I\u2019m always pushing myself, pushing myself, pushing myself just so that I\u2019m always as sharp as possible so I can keep serving and giving and coaching.\n But anyway, I\u2019m just excited and what\u2019s interesting, and this is the point of the podcast, not that you guys care that I hired a coach. But more so it\u2019s because at the last Inner Circle meeting last week, we had 4 days of Inner Circle and I got 4 days next week too, I\u2019m so excited. But what\u2019s interesting, I watched a pattern. It was such an interesting pattern.\n First off, people in the inner circle are people who, they hear what I say, they do it and then they succeed. It\u2019s really interesting. They hear what I say, they do it, and then they have success. Hear, do succeed. Hear, do, succeed. When I was wrestling, I remember one of my coaches telling me, \u201cYou\u2019re one of the most coachable people I\u2019ve ever had.\u201d I said, \u201cWhat do you mean?\u201d \u201cWell you hear what I say and then you go and do it. I literally between matches will show you your level was too high. You need to lower your levels, be moving more. Next match you\u2019re doing that. Most people I tell them that over and over and it takes weeks or months or years to even attempt it. I tell you something and you just do it.\u201d And I\u2019m like, \u201cYeah, isn\u2019t that how it should work?\u201d You hear someone you trust, that you hired, that you are paying to be a coach, someone who is your coach, you hear them, you then do that thing, and you make money. Or you hear that thing, do it and then wrestle better. That\u2019s the process.\n So the key first off, you gotta tap into somebody that you trust. Someone who you know is not going to lead you astray, someone who knows more than you do. So when you hear them, you\u2019re not second guessing should I do that, should I not? You gotta pick the mentor that you have 100% faith and trust in. It could be me, someone else, I don\u2019t care, just pick somebody where you\u2019re like, I have absolute faith in that person\u2019s opinion. Therefore I will do whatever they say. I will hear and then I will do and then I\u2019ll have success.\n But what\u2019s interesting is during this whole inner circle, again, I\u2019m watching and most of these people, that\u2019s who they are. They hear, they do, they succeed. That\u2019s why there are able to afford 25 grand to come hang out with us a couple of times a year. That\u2019s why they\u2019re having success. But as I was watching, not all of them, but probably 60% of our inner circle members are also coaches in different markets, different industries, things like that. And what\u2019s interesting is almost all of them said \u201cI\u2019ve got these students and they just hear what I say and do it and they have success. But I\u2019ve got all these other ones who don\u2019t.\u201d And I was like, it\u2019s so fascinating to me that people that have success what do they do. They heard, they did, they had success. The one\u2019s who didn\u2019t, they heard, they questioned, they thought about it, they flip flopped, they over analyzed, they studied something else, they did this, they\u2026.they get stuck in this thing in the middle that they don\u2019t really hear.\n And it\u2019s just so fascinating for me. Yesterday when I heard, two days ago when I heard that podcast and the second I heard it I was like, \u201cI heard it, now I\u2019m going to go do so I can be successful.\u201d How am I going to do it? I know I\u2019m going to forget or it\u2019s going to be hard so I\u2019m going to pay someone so I can do it. So I heard, did, boom now I guarantee you guys will see in the next 6 months, the changes in my company and hopefully in me personally because of this coaching.\n Again, I could have heard the podcast and thought about it and tried things, but no I heard it, I\u2019m going to go do it and then I\u2019m going to be successful. So if anything you get from this, there is a pattern of people who are successful in all areas of life. The pattern is number one, they find the mentor, the person, the coach, whatever they believe to get them where they are, and then they put on blinders. They hear, they do, they succeed. Hear, do, succeed. Hear, do, succeed. That\u2019s it.\n \xa0And if you\u2019re not successful, something happened. Number one you picked the wrong mentor, so you picked someone you\u2019re not really trusting or they have bad advice, bad strategy whatever. So if that\u2019s the case, pick somebody that has the right strategy that you trust. That\u2019s number one, so you do it. Number two, you have to listen to them. Now listening, I said this to one of my friends one time. There\u2019s two types of listeners in the world, those who listen and those who wait to be heard. And a lot of you guys are hearing stuff, but you\u2019re waiting to be\u2026..You\u2019re trying to inject this thing in the middle, and I don\u2019t want you guys being the people who are waiting to be heard. You are hiring a coach so you can listen.\n So stop, get the right person with the right strategy, pay them whatever it takes, then listen. Listen. Even if you think you know a better way, you read a blog post or a book or someone who has a different\u2026it doesn\u2019t matter. There\u2019s a million ways to skin a cat. Pick a strategy from a person and then listen to what they say, and then whatever they say, do it. That\u2019s it, just do it. And then what will happen? You will have success. Listen, do, succeed. Listen, do, succeed. It\u2019s a pretty simple strategy. It\u2019s somewhere between the listening and the succeeding we get caught up trying to think or over analyze or whatever it is.\n In fact, it\u2019s interesting, people that are really good at school typically, the reason I think they don\u2019t succeed in this kind of world is because they listen and they analyze and think\u2026.it\u2019s good to think for yourself, but you\u2019re hiring someone who already thought through these things for you. Like this dude yesterday, I don\u2019t know, I\u2019m guessing he was surprised at how he said something and I\u2019m like, \u201cOkay, I\u2019m doing it. Done.\u201d I listen, I heard, I did. I\u2019m not like, \u201cWell, my company is bigger than yours and I did this\u2026\u201d or whatever. No, I listen, I do, I succeed. I trusted him enough to give him money, therefore I\u2019m trusting his strategy with 100% certainty that this is the way. Otherwise, I wouldn\u2019t have picked him, I wouldn\u2019t have paid him, I wouldn\u2019t have whatever. I chose that person, therefore I will listen with 100%, I have 100% certainty that everything he says is going to be truth, therefore I will listen, I will do and I will succeed.\n So this message is mostly for those of you guys who are struggling. My guess is that somewhere between this little chain that you\u2019re missing. You picked the wrong person to tap into a strategy. But if you\u2019re listening to this, you\u2019re listening to me, so obviously you picked the right thing. So you got the right strategy to listen, do, and succeed. Boom, that\u2019s it.\n I look at Brandon and Kaelin, literally Brandon and Kaelin come to every event, they\u2019re at everything we do. They listen to every podcast, they\u2019re probably listening to this right now smiling and saying, \u201cRussell keeps dropping our name again.\u201d They listen to everything. They picked somebody they trusted, they listen, and they do. I will literally be onstage at an event talking about a concept and I get off stage, and Brandon\u2019s like, \u201chey that thing you just said, I just launched it.\u201d I\u2019m like, \u201cWhat?\u201d He\u2019s like, \u201cyeah, While you were talking I did it.\u201d He\u2019s listening, he did it, he\u2019ll succeed. That\u2019s why their company is going\u2026..\n Everyone else in the room is sitting there listening, listening, taking notes, thinking about how cool it would be, and then they hang out in networking and they\u2019re talking and\u2026.No, Brandon is there listening, doing and that\u2019s why they\u2019re so successful.\n So for you, look at that chain, there\u2019s four elements. Pick the right mentor with the strategy and have absolute certainty in what they say, listen to what they\u2019re saying, again listen, not waiting to be heard. Listen, then do it. Whatever they say, don\u2019t even\u2026 Just do it. Just jump off the cliff. I trusted this person, therefore I will jump off the cliff if they tell me to. Just do it. And then get success. That\u2019s it. That\u2019s it, it is really that easy. So easy. It\u2019s insanely easy. I don\u2019t know why we keep complicating this. So don\u2019t complicate it.\n If you do this thing and don\u2019t have success, there\u2019s somewhere in here, either you didn\u2019t hear it right, or you didn\u2019t do it right, or you picked the wrong strategy. If you get the right strategy up front, you listen and you do, then you\u2019ll have success. It\u2019s inevitable. You can\u2019t not succeed.\n So there you go guys, I hope that helps. It should help you, but it should also help the people you\u2019re coaching. It should help, so many ways. Understand that guys, that\u2019s the key. So, I appreciate you all for listening and subscribing to the podcast. If you\u2019re not subscribed yet, go to iTunes.com and subscribe or I guess marketingsecrets.com there\u2019s a link to the iTunes, that might be easier. And then please rate, review, let us know, share this, if you got any benefit from this. Appreciate you all, thanks so much for everything and I will talk you all again soon. Bye everybody.\nLearn more about your ad choices. Visit megaphone.fm/adchoices