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Mark speaks with Linda Yates, founder and CEO of Mach49, the leading growth incubator for global businesses. Linda is a seasoned CEO with over 25 years of experience creating global strategy and driving innovation for large multinationals around the world. She is also the author of the newly released book THE UNICORN WITHIN: How Companies Can

Create Game-Changing Ventures at Startup Speed.

Today, Commander Divine speaks with Linda Yates, CEO of Mach49, the leading growth incubator for global businesses and author of THE UNICORN WITHIN. In this episode, Linda discusses the impact that global businesses can have in creating exciting, creative, and sustainable environments for their employees to drive true innovation for a better tomorrow\u2026 by developing their own \u201cunicorn\u201d from within their organization.

Key Takeaways:

Building for the future of humanity. From her \u201cGreenest Home in America\u201d to her Global 1,000 venture projects, Linda shares her passion for sustainability & innovation and how even the biggest companies can be nimble and think long-term.

Creative, but don\u2019t like risk? You\u2019re in luck! Linda details how Mach49, her venture development company, helps the world\u2019s largest companies start, grow, and sustain internal innovation centers where employees can flex their entrepreneurial spirit, in safety.

Start with your customer\u2019s pain. Mark and Linda discuss the innovation cycle starting not with the surveying ideas\u2026 but surveying pain points and building solutions to address them.
The Unicorn Within. Linda\u2019s new book is a manual for Fortune 500 and SMB companies alike on how to build a venture center within your own organization, no matter the size. This allows Mach29\u2019s innovation secrets to reach the masses and create sustainable change in all arenas and sectors of business.