LL 112: Starting a Business & Pressing Reset on the Skincare Industry w/ Liah Yoo

Published: April 14, 2019, 7 a.m.

The beauty and skincare industry thrives on “more”: buy more products, put more on your skin, and – if they don’t work – use them more often. Today’s guest is Liah Yoo, a beauty influencer and CEO of KraveBeauty: a skincare brand that sells “less”. Through her YouTube channel and business, Liah wants to #PressReset…

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