Podcasts Culture The Herschelle Saldanha Show Empowered Advertising: The Influence of Female Portrayals on Consumer Choices | Truth Be Told | Episode 3

Empowered Advertising: The Influence of Female Portrayals on Consumer Choices | Truth Be Told | Episode 3

Published: Jan. 5, 2024, 10:30 a.m.

In this insightful episode of "Truth Be Told" by The Herschelle Saldanha Show, we delve deep into the world of advertising and explore the profound impact of female portrayals on consumer behavior. Join us as we journey through the historical roots of advertising, the evolution of femvertising, and the multifaceted dimensions of female power depicted in modern ads. From understanding the subconscious influences on our purchasing decisions to uncovering the nuances of 'power-over' versus 'power-to', this episode promises a captivating exploration of how advertisements shape our perceptions and choices. Tune in for a thought-provoking discussion and gain a fresh perspective on the strategies brands employ to resonate with their audiences.

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