In case you didn\u2019t know this about me, I LOVE numbers and statistics. I was on the math team as a teen and there\u2019s just something about numbers that I love. At the beginning of last year we started working with a team to help us track our business at a whole new level: I\u2019m talking projections, traffic, sales, and conversion.\nThe more you know, the more you can impact and as my time continues to evaporate as a mom, I want to make sure that wherever I\u2019m spending my time, it\u2019s worth it. It\u2019s so easy for us to get caught up in day-to-day to-do\u2019s that most of us hardly take the time to determine if what we\u2019re doing is even worth it\u2026 and that\u2019s what digging into the numbers can help us with.\nIn a recent assessment, there were 5 interesting insights that stood out to us in various places in the business, from the browsers that my audience uses and the number-one platform that is bringing in organic, unpaid traffic to my website. Click play to nerd out with me!\nGoal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/\nGoal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/\nGoal Digger Show Notes: https://www.jennakutcherblog.com/2024data\xa0\n\nThanks to our Goal Digger Sponsors:\n\nYour home might be worth more than you think. Find out how much at https://www.airbnb.com/host!\n\nMake B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit!