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If you're an aspiring business owner or already making waves, you've got to pay attention to this game-changer to stand out among the rest: personal branding.\nPersonal branding is not just about a logo or a snazzy tagline; it's the reputation you can turn into revenue by unleashing your authentic self and making those oh-so-important connections with customers, investors, and collaborators.\xa0\nThink about it: underneath every thriving business lies a magnetic force\u2014an incredible personal brand that speaks volumes about who you are and what you stand for. It's like the heart and soul of your business, shining a light on your values, expertise, and one-of-a-kind story. And the person to help us craft a killer personal brand to help set us apart? It\u2019s my guest today, Rory Vaden.\nRory is a New York Times bestselling author, a recognized expert in business strategy and leadership, a world-renowned speaker, and the Co-Founder of Brand Builders Group and the host of the Influential Personal Brand Podcast.\nI can\u2019t think of anyone better to become an influential force in our niches. So, let's jump in and create an influential personal brand that SELLS!\n\xa0\nGOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/\nGOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/\nGOAL DIGGER SHOW NOTES: https://www.jennakutcherblog.com/roryvaden\xa0\n\xa0\nSTART RITUAL FOR 20% OFF: https://www.ritual.com/goaldigger\xa0\nBOOK YOUR FREE BRAND CALL WITH BRAND BUILDERS GROUP: https://www.freebrandcall.com/jennakutcher