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b'What does it take to be one of the SHARPEST ENTREPRENEURS in the world?How can you apply proven PRACTICAL and TACTICAL business lessons from a person like this to your own start-up ventures? \\xa0This week, you\\u2019re going to get answers to these questions and more from my guest BETHENNY FRANKEL.\\xa0 You probably already know Bethanny through her work as a serial entrepreneur, reality television star, podcaster, and best-selling author. \\xa0Bethenny is going to give you an insider\\u2019s take on how she applied insights and knowledge to grow several businesses, including the phenomenally successful SKINNY GIRL MARGARITA.One of her foundational beliefs is that success is the interaction of INTENTION and LUCK at the same time.\\xa0 Bethenny explains why that involves WORKING SMART instead of just WORKING HARD, and why EMOTIONAL CONTROL is one of the most important keys to business success.You\\u2019ll learn how SOCIAL MEDIA plays a key role in building an IDENTITY and a BRAND that adds value to your business.\\xa0 Bethanny also explains why paying attention to the SMALLEST DETAILS, and having CONFIDENCE, DECISIVENESS, and PREPARATION are important elements to business success.Our conversation is an INTENSE hour based on the REALITY of what it takes to win in business. Pay attention and PREPARE TO PROSPER.\\xa0\\n\\nLearn more about your ad choices. Visit podcastchoices.com/adchoices'