Selling Value with Phillip J Clayton

Published: Oct. 15, 2020, 1 p.m.

Phillip digs into the details of what a brand is and how good brand management increases value. He discusses the human desire to be a part of a belief system and how a good brand crafts that. Jason then delves into the current climate of racial justice and asks Phillip to share his invaluable perspective as a black man in this industry.