Episode 108: Popularity, Going Viral, & Hit-Making

Published: March 30, 2017, 4:12 a.m.

Today we're talking about popularity, hits, and going viral. How does popularity "happen" in the digital age. We discuss one-hit wonders, Sarah's obsession with Angry Birds, and the science of making something popular. We also interview Derek Thompson, the author of Hit-Makers: Popularity in an Age of Distraction.