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Published: Oct. 12, 2023, 5:12 p.m.

Generative AI enhances various sales operations such as sales forecasting, customer experience personalization, and lead generation. By analyzing data patterns and customer preferences, it creates tailored sales strategies and promotional campaigns, thus improving conversion rates. It automates tasks such as follow-ups, freeing up employees to focus on strategic tasks. Additionally, generative AI's ability to analyze past data to predict future trends aids strategic planning. Its benefits are seen across industries, with applications in real estate, energy, retail, hospitality, and professional services, including business consultancy, legal, and architecture firms, where it boosts operational efficiency, customer service, and business goals achievement.

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