Podcasts Technology The Artificial Intelligence Podcast AI Battleground: Defending Businesses from Deepfake Deception with Cutting-Edge Detection

AI Battleground: Defending Businesses from Deepfake Deception with Cutting-Edge Detection

Published: Oct. 13, 2023, 10:42 p.m.

Artificial intelligence, especially tools like generative adversarial networks, is being misused to create fake content, including news, product reviews, emails, deepfake videos, and even fraudulent job applications. This fake content can have severe repercussions on businesses, affecting reputation, customer relationships, stock prices, and more. However, integrating AI-based detection tools into cybersecurity systems can help identify fake content and prevent its spread. By authenticating data, tracing sources, identifying language inconsistencies, and monitoring internal communications, AI solutions can ensure a reliable information ecosystem and protect businesses.

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