Sweet and Sour of Investing - Part 2

Published: Aug. 29, 2012, 7 a.m.

You\u2019re a game-changer! You\u2019ve created the new product or service of the millennium, but have no money to take it to market. Your best options: beg your FFF (family, friends, fools) circle, tap an angel for seed money, or convince a venture capitalist to invest millions. Our experts have a lot to say. Chris O\u2019Connor / Taptera : \u201cYou've got to have a pretty face (user experience) to get attention; the old \u2018desktop\u2019 solution isn't very sexy with VCs.\u201d Sanjay Parthawarathy / Investor: \u201cWhen the VC\u2019s ego is valued higher than the funding, it\u2019s better to look elsewhere.\u201d MR Rangaswami / Sand Hill Group: \u201cIn these frothy financial times, how many entrepreneurs want to use the strategy of a company that is \u2018Built to Last\u2019 versus \u2018Built to Flip\u2019?\u201d Gaurav Tewari / SAP Ventures: \u201cPicking the right investor is one of the most crucial decisions for an entrepreneur. If you thought getting married is a commitment, try raising money.\u201d Join us for more on the Sweet and Sour of Investing \u2013 Part 2.