Podcasts Technology Technology Revolution: The Future of Now Hear and Now: Audio Content in Digital Marketing - Part 2

Hear and Now: Audio Content in Digital Marketing - Part 2

Published: March 20, 2019, 7 a.m.

The buzz: \u201cMost people that I know are interested in on-demand stuff. Podcasts are essentially audio Netflix\u201d (Jordan Harbinger). In our current digital renaissance, with disruptive breakthrough technologies maturing, an old-school yet cutting-edge marketing tactic is resurging: audio. From podcasts to audio whitepapers, apps to smart speakers, the world of sound is immediate, portable, affordable, customizable, and wherever you go. Are you on-board with audio yet? The experts speak. Pam Didner, Consultant and Author: \u201cThe word 'listen' contains the same letters as the word 'silent\u2019\u201d (Alfred Brendel). Kenneth Kinney, AI Media Group: \u201cThe successful warrior is the average man, with laser-like focus\u201d (Bruce Lee). Ginger Shimp, SAP: \u201cStart where you are. Use what you have. Do what you can\u201d (Arthur Ashe). Jeff Janiszewski, SAP: \u201cThe way to get started is to quit talking and begin doing\u201d (Walt Disney). Join us for Hear and Now: Audio Content in Digital Marketing \u2013 Part 2.