Dizzy from all the hype around Small vs. Big Data, big picture vs. exact insights, real-time vs. right-time answers, and more? The experts speak. Evan Quinn, ESG Global: \u201cWe're entering a new world in which data may be more important than software.\u201d(Tim O\u2019Reilly) Marie Goodell, SAP: \u201cEvery day, 3 times per second, we produce the equivalent amount of data that the Library of Congress has in its entire print collection. But most of it is like cat videos on YouTube or 13-year-olds exchanging text messages about the next Twilight movie.\u201d (Nate Silver, statistician and author, \u201cThe Signal and the Noise.\u201d Silver correctly predicted the winner in 50 out of 50 states in the 2012 U.S. presidential election.) Surya Mukherjee, Ovum: \u201cTo sustain beyond the hype, Big Data needs to become a first class citizen of the enterprise IT environment.\u201d Join us for more insights on Debunking Big Data Myths: The Elephant in the Room.