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The buzz: \u201cData is the new oil? No: Data is the new soil\u201d (David McCandless). Big data has officially crashed into the business world, taking competition to new levels. Can your organization benefit if you don\u2019t have qualified data-science resources like a data science lab or pedigreed experts to navigate and take advantage of AI, Machine Learning and other powerful technologies? Good news. Packaged application software has lowered the skills barrier to data mining. Our panel offers proof that anyone can successfully use data analytics tools. What did they wish they\u2019d known when they began? The experts speak. Chris Carter, Approyo: \u201cYou miss 100% of the shots you don't take\u201d (Wayne Gretzky). Jason Olsen, Kimberly-Clark: \u201cWhen eating an elephant, take one bite at a time\u201d (Creighton Abrams). Samantha Wong, SAP: \u201cIf you see it there, darling, then it\u2019s there\u201d (Freddy Mercury). Join us for Business Analyst by Day, Data Science Hero by Night \u2013 Part 2.