Today\u2019s buzz: Airlines. New technologies are game-changing the data-intensive aviation industry \u2013 optimizing internal processes, sharpening competitive differentiation, innovating the customer experience. But is it enough, in time, and which airlines will survive? The experts speak. Michael Wm. Denis, InfoTrust Group: \u201cWhy pay billions for smart aircraft only to plug them into dumb IT? Peter Kearns, Accenture: \u201cAirline industry business benefits related to IT improvements will be negligible unless there is business change involved. You need to change business practices and do so with your IT strategy in mind \u2013 and software developers need to help drive this process.\u201d Eva-Marie Roe, SAP: \u201cThe race is on for airlines: Get a head start and re-invent the business by adopting new technologies now. Or wait, letting others capture the competitive advantage, and then be compelled to follow after new business processes have become commodity.\u201d Join us for Airline Turnaround: Blue Skies Ahead?