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How much do you know about Facebook?

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Throughout the years, we\u2019ve heard plenty. The platform has inspired, surprised, and betrayed us. A lot of us seem to have a love-hate relationship with Facebook, because while we recognize and resent their control over our personal information, we continue to condone their actions by being present on the site.

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In this episode, Alexander McCaig and Jason Rigby analyze the true intentions of Facebook after reading an article on how researchers lost access to their accounts after digging up data against the platform.

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A Laundry List of Controversies

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Since its creation, the platform has had its fair share of ups and downs. While it remains one of the biggest social media sites in the world and its presence has helped people connect with their loved ones it\u2019s also been the subject of controversy.\xa0

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In 2014, Facebook was criticized for running psychological tests on 70,000 unconsenting participants in 2012. This test involved removing a certain list of words from their news feeds to see how it affected their reactions to posts.\xa0

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Later, in 2018, the Cambridge Analytica scandal showed everyone just how compromised their Facebook accounts were. The data analytics firm improperly harvested data from millions of users for ad targeting during the 2016 election.

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And in 2019, the FTC fined Facebook $5 billion over violations of user privacy.

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There are plenty more scandals in the past decade to illustrate how the platform has consistently pushed the boundaries of user privacy and personal rights. And yet, people continue to use the platform\u2014effectively giving Facebook the power to also continue commercializing their personal data.

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How Can We Change Facebook?

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Alexander McCaig clarifies that he doesn\u2019t care about the platform. He explains that this is because Facebook is a commercialization engine, and has been clear about their intentions for their users.

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It\u2019s difficult to expect change from a super tech company that is set on its ambition to continue profiting from its users. A more realistic goal to work on would be to take away its biggest source of income, which is its massive user base.

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Jason pointed out that if a huge momentum against Facebook occurred and a billion users collectively decided to just stop using the platform, it would have a tangible and more concrete impact on their actions. In contrast, writing articles would not be as effective.

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Closing Thoughts: Starting the Shift Away from\xa0 Facebook

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The anger towards big tech corporations like Facebook is misplaced. With all the awareness around what it\u2019s capable of doing and what it has already chosen to do before, people don\u2019t need more content on how they\u2019re being used as cash cows. They need a way to mobilize against the platform;\xa0 an incentive to move away from using Facebook as their primary source of connection and entertainment.

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The TARTLE platform is capable of giving people this renewed purpose on the internet. The marketplace is designed to fully respect the autonomy and privacy of each individual. Users are free to fill out all the data packets they want and earn from their hard work. Everybody who is on the TARTLE platform has the opportunity to become a data champion.

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If you have the strong desire to stop an enormous commercialization system like Facebook from using people as cash cows, the first step towards achieving your goal is to find out what you have control over\u2014yourself, and your participation in that very system.

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Cutting off their access to your data may seem insignificant when you are just one person out of a billion users on the platform. However, change is never about one big miraculous step that suddenly and neatly solves all the problems. It\u2019s a series of small steps that amount to a big change over time.

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You could be the first step of the movement that takes down Facebook\u2019s monopoly over other people\u2019s data. All you need to do is stop using it\u2014and if you want a renewed perspective on your power as an individual, make the switch to the TARTLE marketplace.

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It\u2019s time to find out: what\u2019s your data worth? www.tartle.co

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TCAST is brought to you by TARTLE. A global personal data marketplace that allows users to sell their personal information anonymously when they want to, while allowing buyers to access clean ready to analyze data sets on digital identities from all across the globe.

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The show is hosted by Co-Founder and Source Data Pioneer Alexander McCaig and Head of Conscious Marketing Jason Rigby.

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What's your data worth?

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Find out at: https://tartle.co/

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YouTube: https://www.youtube.com/c/TARTLE

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Facebook: https://www.facebook.com/TARTLEofficial/

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Twitter: https://twitter.com/TARTLEofficial

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