\u201cCorporate sustainability\u201d and \u201cconscious capitalism\u201d have become the new buzzwords for social good initiatives, but for Carrie Freeman, co-CEO of SecondMuse, social good is more than just a buzzword. Carrie has been named the 2021 YPO Global Impact Award winner, a prestigious honor that celebrates CEO impact that is both significant and sustainable, for her work with SecondMuse. She speaks with me about what it means to win the award and what employers can do to create diversity in the workplace.