Dashlane's Super Bowl Ad Proves Password Managers Have Arrived

Published: Feb. 4, 2020, 6:20 a.m.

b'This year\\u2019s crop of Super Bowl ads includes plenty of the usual suspects: expensive cars, cheap beers, big tech. But among the companies coughing up a reported $5.6 million for 30 seconds of Big Game glory is one name most people have never heard of, selling a product that many don\\u2019t know exists: Dashlane, an app that manages your passwords. It\\u2019s not that password management is entirely novel.\\nLearn more about your ad choices. Visit podcastchoices.com/adchoices'