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Wendy Lieber is the entrepreneurial cofounder of ContentBacon, an inbound marketing resource that builds brands people know, like, trust, and buy from. Wendy has a passion for helping customers figure out and communicate their \u201cwhy\u201d so that it resonates with target audiences. She frequently speaks in entrepreneurial communities about the power of storytelling and how to use it to grow your business. \n\nPrior to Bacon, she served as Athena Marketing\u2019s president for fourteen years, helping clients use marketing strategies to enhance the value of their business. Wendy is a member of Entrepreneur\u2019s Organization and a Board of Trustee for Women in Distress.\nLearn more about your ad choices. Visit megaphone.fm/adchoices