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E50 Audio Branding, Rethinking Connected Consumer Experiences
In 2020, digital adoption has been accelerated, more people are interacting with brands using Voice Assistants and Smart Speakers. Audio branding is a critical part of how consumers will experience brands as part of the future of voice commerce. In this episode Co-Authors, Colleen Fahey + Laurence Minsky share insights on from their book "Audio Branding: Using Sound to Build Your Brand"