Integrated Marketing to Reach Women with Gretel Going

Published: Dec. 4, 2012, 5:42 p.m.

Talking Integrated Marketing as Maria speaks with Gretel Going, the co-founder of Channel V Media. Gretel leads their continual evolution and growth initiatives. When not lighting fires and experimenting with new tactics, Gretel oversees lead-generation, mobile, website, and content strategies for CVMs b2b and b2c clients.