Podcasts Culture Purse Strings Gender Purchase Motivators; The Commercial Opportunity Women Represent

Gender Purchase Motivators; The Commercial Opportunity Women Represent

Published: July 23, 2013, 3:01 p.m.

Gender Purchase Motivators with Philippa Roberts, co-founder of Pretty Little Head a female-focused consultancy based in the UK. And author of Inside her Pretty Little Head.. She talks to Maria about women and the commercial opportunity they represent.