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This episode covers the importance of local marketing for PT owners.The two audience segments you need to pay attention to and the "Trust Equity and Community Buy-In."By the time this episode is empty you\u2019ll know: Why Marketing is an essential, overwhelming part of growing your clinic.\xa0Understand your base to start growing TODAY!Our guest is the Marketing Manager at FYZICAL Therapy and Balance Centers. He\u2019s handled every role that a PT Business has\u2026 Tech, Reception, Marketing Assistant and Physician Liaison, and now Managing Marketing.Download resources from Fyzical here: (https://www.fyzicalfranchise.com/)