Podcasts Technology Product Launch Hazzards – The Right Things in the Right Order with the Right Resources for Your Reta Amazon Competitive Analysis with Jenna Lieber

Amazon Competitive Analysis with Jenna Lieber

Published: Sept. 4, 2018, 10 a.m.

It\u2019s tough when you first get on Amazon. You don\u2019t know where to start, what keywords to use, or what images to put. Jenna Lieber of Turnkey Product Management suggests doing an Amazon competitive analysis so you can hone in on what you need to start with. Jenna thinks everyone needs to. If you\u2019re already on Amazon, she recommends doing this once a quarter to see if your competitors have changed or if there\u2019s anything new going on that maybe you\u2019re not doing yet. It\u2019s very simple and valuable for everyone to do it. Jenna goes through six steps in terms of creating a competitive analysis.

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